Create your own family crest courtesy of Scion
Scion keeps coming up with all kinds of ways to let owners customize their owner's club credentials. The latest is Scion Speak, which gives users the power to create a custom coat-of-arms to show their love for Scion Nation. When you've got your family shield -- or Scion gang affiliation -- properly gussied up, you can have it turned into a window sticker, or, get this: have it painted on your car. We'd recommend starting with a sticker. As with a tattoo, there's nothing like trying to explain that pink...

Scion Hako Coupe Concept on New-York Auto Show
An unusual looking car was presented at the New-York Auto Show today by Scion. It was designed by a Tokyo team and represents a toy-like flat roof boxy vehicle. In general, if you associated Hako Coupe with a person, the first thought to hit your mind would be, it looks like a military officer. The creators of Hako Coupe Concept are definitely square lovers. Front and back lights, large upper grill, door handles and the whole top of the car are as rectangular as they can be. Seems like, if they put...

Scion planning to double lineup
After a bright start six years ago Scion’s sales have tanked and unless action is taken things are set to get worse. The Toyota budget brand sold just 130,000 cars last year, down 25% on the previous year, and officials are predicting volumes to remain unchanged this year. Most of the blame has been directed towards Scion’s limited lineup, although a weak car market was also a factor in the equation. Scion has developed a new turnaround plan, which involves adding a host of new models and several...