Honda goes to the dogs
Click the photo above for fur friendly Honda images.Many folks consult their best friend before making a big purchase. Since the dog is known as man's best friend, owners tend to cater towards their pets when buying a new car. In the United States, that means dog lovers often end up with trucks, SUVs or crossovers. However, in Japan, efficient use of space is a bit more of a priority. That is why Honda Japan developed the Honda Dog website. It all started with the Honda Vamos Dog Edition, but has since...

Video: Honda airs live ad for new Accord Euro
Honda is known for its ambitious advertising projects, such as the recent ‘Cog’ television promotion for its previous Accord Euro sedan, which featured a ‘Rube Goldberg’ machine - a complex device built using different parts from the actual Euro sedan that was used to do the simple task of releasing a lever to lower a completed car from a ramp. Now, the Japanese carmaker has sought to go to further extremes in its latest video promotion, labeled ‘Difficult is worth doing’, which you...

2009 Honda Pilot designer says number-crunchers won out
Click above for high-res gallery of the 2009 Honda PilotAfter reading what Honda R&D Americas Inc. Chief Designer Dave Marek has to say regarding the 2009 redesign of the popular Honda Pilot CUV, we sense that he might not think of the boxy model as his team's best work. We've heard our fair share of comments regarding the new Pilot's design, many of which are less than flattering. It seems as if Marek has heard the same detractors, and he explains away some of the more controversial elements, such...

Honda building up to big sequel for famous "Cog" commercial
Click above to view teaser videos after the jumpHonda's famous "Cog" commercial proved that the process of making something cool is often more interesting than the cool thing itself. The Japanese automaker is going to try and wow our socks off again with a new commercial coming in June for the launch of the redesigned European Honda Accord the same vehicle launched in the original "Cog" commercial, and in advance of its debut will be airing four short teaser ads. The teaser ads will document the process...

Honda to supply IndyCar engines at least 5 more years
Honda is now in its third season as the sole supplier of engines for the IndyCar series, and it has decided to re-up for another five years. Honda originally jumped into IndyCar from the now-departed Champ Cars in 2003, and at that time, the H was still competing with Toyota and General Motors. The other two manufacturers eventually dropped out, leaving Honda to supply the whole field. Honda's new committment isn't an exclusive deal. The Indy Racing League is holding a roundtable summit in Indianapolis...

Honda could boost U.S. car prices in response to climbing materials costs
Earlier this month Toyota announced it would be raising prices across its U.S. line-up, and now it seems Honda may be following suit. The cause is a confluence of factors, with a weak U.S. dollar, high raw materials costs and the global downturn in sales conspiring to make the price rises inevitable. North America may not be alone in feeling the pinch of higher prices, either. Speaking during an interview in Tokyo Honda Chief Operating Officer Yoichi Hojo said that prices in Japan and North America may...

Michael Schumacher to race a Honda CBR1000RR in German Superbike
Seven-time Formula 1 racing champion Michael Schumacher will be racing this weekend on a Honda CBR1000RR at the IDM International German Motorbike Championship. There are rumors that he'll be racing under a false name, Marcel Niederhausen. Now that the cat is officially out of the bag, so to speak, he may as well skip the alias. Schumacher will race alongside current champion Martin Bauer for Holzhauer Racing. With this announcement, all of the previous events which Schumacher took part in start to make...

The 2009 VW Tiguan SUV Is Nice- But Does It Have A Chance In Hell Against The New Honda CR-V?
Agent 001 started the day at his Alma Mater the University of Colorado, Boulder and spent the rest of it testing the 2009 VW Tiguan through the mountains of Colorado.Highlights of the new SUV are the first GOOD navigation system from VW Including traffic reports/re-routing with a beautiful software interface, nice interior cabin/seat flexiblitity, attractive design and panoramic roof.From a driving perspective it drives like a heavier, roomier Passat, which is pleasant but not overly exciting.That being...

Hot News: Honda Jazz SUV
News of Honda’s latest arrival should be music to the ears of Jazz fans. It has turned its supermini into a baby SUV!The soft-roader uses the front-wheel-drive platform of the Jazz as a starting point, but the body gets a chunky, off-road-style makeover.Performance promises to be strong, too, as under the bonnet is a 1.8-litre petrol engine. While the concept is a five-door, there are rumours Honda is working on a three-door. Buyers should get a wide choice of trims, while a range of exterior graphics...

Danica Patrick to test for Honda F1?
Everybody's favorite racing driver has been getting a lot of attention since claiming her "maiden" victory in the IRL race at Motegi in Japan two weeks ago. Now officials are considering giving Danica Patrick a shot at test driving a Formula One car. Patrick has had a checkered past with F1 prospects. She was initially offered a chance to demonstrate an F1 car at Indy in 2005, but declined saying it was just for show. Around the same time, she was shocked by Bernie Ecclestone, who compared her to a...