| Submit Your Article | |
| Contact Us | |
| Our RSS Feed | |
| Our Blog | |
|
|
Chrysler open to more model sharing deals |
Chrysler CEO Bob Nardelli has revealed that his company is open to sourcing more models from rival carmakers in its bid to offer more fuel-efficient models and adapt to changing consumer demand. Last month Chrysler signed a deal with Nissan to source the compact Versa hatch to expand its U.S. line-up in return for a large pickup truck, and depending on market conditions we may see even more product swaps.
Nardelli said that any further decisions would be based on market demand, and if Chrysler couldn’t build a model itself, it would have few worries of selling another automaker’s vehicle under its brand. He did not name any automakers.
Nardelli also claimed that Chrysler’s original measures to help turn around the carmaker’s financial situations were aggressive enough to ride out the recent fuel price rise and consumer demand shift. “We thought we were being extremely aggressive in our conservative view” of 2008, Nardelli told the Detroit Free Press. “As it turns out we may have been spot-on.”
Chrysler has reduced its workforce by 12,000 staff since August but according to Nardelli there are no plans for more drastic cuts in the near future. The same can’t be said for Ford, which confirmed earlier today that it could cut its salary workforce by up to 12%.
[source]
Add your comment:
Chrysler is open to buying and rebading models from other automakers
Chrysler’s CEO Bob Nardelli said that the company is open to buying models from other automakers similar to its deal with Nissan. Nissan and Chrysler announced a deal last month in which both automakers will share vehicles. Chrysler will get a Nissan... More »
Mercedes moves into former Chrysler design studio
Eleven days ago Mercedes-Benz announced the $7.3 million purchase of the defunct Chrysler Pacifica Advanced Product Design Center and now the company is detailing its plans for the studio. With three times the space of its current facility, Mercedes is... More »
Despite troubles at home, Chrysler’s overseas sales on track
May sales in the U.S. fell more than 25% for Chrysler compared to 2007 levels, but the company’s sales outside the North American market have been on the upswing for 36 consecutive months. The growth is modest, but steady, and shows the company... More »
Chrysler matches Toyota in efficiency
DETROIT -- Chrysler LLC tied Toyota Motor Corp. as the most efficient automaker in North America, while General Motors Corp. and Ford Motor Co. joined in virtually erasing the productivity gap between Detroit's Big Three automakers and their Asian... More »
Chrysler Ties Toyota For Top Productivity Says 2008 Harbour Report
When it comes to good, old-fashioned productivity in car making, Chrysler has upped its game so much that it has tied Toyota for bragging rights as the best in North America, so say the surprising results of the 2008 Harbour Report—the authority... More »
More...
